OVERVIEW

Under The DoorMat is looking for a Go-To-Market Engineer to execute and operate an ICP-led, inbound-focused GTM engine for institutional real estate buyers. This is a hands-on execution role focused on systems, delivery, and measurable outcomes rather than brand ownership or people management.

RESPONSIBILITIES

Execute ICP-focused go-to-market and growth initiatives
Build and operate inbound demand generation systems
Own and optimise GTM websites for lead generation and conversion
Create and maintain ICP-specific landing pages and buyer journeys
Own HubSpot CRM and Marketing Hub workflows and automation
Build sales-aligned playbooks and sequencing programs
Execute multi-channel GTM campaigns across digital, email, content, and events
Track and optimise GTM KPIs, including pipeline contribution, ROI, and CAC

MUST-HAVES

B2B SaaS GTM execution
Inbound demand generation
HubSpot CRM
HubSpot Marketing Hub
Account-based marketing
Marketing automation
Website optimisation
Conversion tracking
Data-driven execution

SHOULD-HAVES

Institutional or enterprise buying exposure
SEO and UX optimisation
Marketing analytics
Campaign performance measurement
Sales and marketing alignment

NICE-TO-HAVES

Prop-tech or real estate domain exposure
Revenue operations experience
Advanced automation workflows

COMPENSATION & BENEFITS

2,00,000 – 3,00,000 BDT per month
Flexible or hybrid working arrangement
Direct exposure to senior commercial leadership
Access to modern marketing and analytics tools
Professional development support
Execution-focused work culture

OTHER DETAILS

Full-time
Hybrid
Number of vacancies: 1

Summary

Job description

Required skills